Every patch covered.
A complete brand for PATCH, a new UK field sales team whose brand ambassadors go into stores to promote and sell their clients’ products.



Sam CarterField Sales Manager+44 7700 9004612,500+Trained brand
ambassadors
ambassadors
The brief
PATCH puts trained brand ambassadors into shops across the UK, promoting consumer brands and selling their products in store. They had a name and a strapline, but no logo and nothing to build on, so they needed the lot, from business cards to a website.
What I did
- A wordmark built around a connected A, set in a wide sans serif
- A network pattern that runs off the edge of whatever it’s printed on
- Lime on black, with Proxima Nova handling all the type
- Uniforms, print, car wraps, illustrations and the website
On a phone
On a phone.

2,500+Trained brand
ambassadors
ambassadors
On a desktop.
The details.

Priya ShahBrand Ambassador Lead+44 7700 900218
Sam CarterField Sales Manager+44 7700 900461
Priya ShahBrand Ambassador Lead
Ready to cover your patch?
Service
Region
Your brief
Sampling·Food & drink·Midlands
01 / 06
SectorFood & drink
We came to John with just a name and a strapline. He gave us the logo, the uniforms, the car wraps and the website, and it all looks like one agency.
The kit
Brand roll-out.





Tom ReidRegional Manager+44 7700 900735
Priya ShahBrand Ambassador Lead+44 7700 900218


Colour + type
Colours and type.
Aa
Every patch covered.
Other projects you might like.
Your turn
Let’s make something people like to use.
Tell me a bit about your business and what you need. I usually reply within a working day.
jb.designagency89@gmail.com











